Tom’s entire approach to speaking, writing, and indeed all ministry is strategic. It should be. For several years he was the Director of Strategic Processes for Campus Crusade for Christ (now Cru), serving on a team that reported to the ministry board of directors. He’s done strategic planning with groups as varied as the JESUS Film, Global Aid Network, Here’s Life Inner City, Josh McDowell Ministry, Stand To Reason, BreakPoint, and the C.S. Lewis Society. Later he served as Vice President for Strategic Services with the national campus ministry Ratio Christi.
Strategic planning is a serious undertaking; or it should be. It has a reputation for being a soon-forgotten exercise. Nevertheless it’s essential for any ministry or mission to have its sense of direction clearly in mind, as well as the major steps needing to go there. So it matters.
Because it matters, Tom’s strategic planning services are available to ministries that show they are indeed serious about it. Contact Tom for more information.